Dumb ways to die

Dumb ways to die is a successful viral public safety campaign.  Some nice coverage on ABC with the people behind it.

SEO like a human

I’m a big fan of ‘natural’ SEO. Nice to see an article from Econsultancy covering why good SEOs should look like they don’t exist.

Should you worry about Facebook promoted posts?

Like many people who are regular Facebook users, I’ve been bugged by Facebook to pay to promote my post. Facebook is really keen on it, offering me the chance to promote both personal and Ionata status updates but what is it all about? Why would I want to pay to highlight an important post on […]

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